Marketing for allied health is no different to marketing for big business.
Do you think Coles just push out TV adverts without carefully considering who their ideal customer is? Do you think the little adverts that pop up on your Facebook feed aren’t planned? EVERYTHING is geared towards the ideal customer.
We have put together a workbook to help all health professionals identify their potential clients and understand their needs. By understanding the needs of your potential customers you can then put together a more comprehensive marketing plan that has key messages that convert.
The workbook contains:
- Step by step instructions to identify potential clients
- Strategies to help you add clarity to their issues
- Strategies to help you add clarity to your own skills
- Strategies to help think outside the box